Discover the Collection
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The Collection
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Wear what feels like you.
In a world where everyone is dressing alike, we create clothes with character. Thoughtfully crafted, comfortable and made to be lived in, every piece is designed to help you express yourself - not blend in.
Made with intention.
We believe the way clothing is made matters just as much as the way it looks and feels.
That's why every piece is crafted in small batches or made to order - reducing waste, supporting skilled artisans and creating garments designed to be loved long after trends have passed.
Every print begins as an original artwork crafted in our studio, made to stay with you for years.
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Shop the Collection
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Heather Dress
Regular price Rs. 9,525.00Regular priceUnit price / perSale price Rs. 9,525.00 -
Bria Dress
Regular price Rs. 5,910.00Regular priceUnit price / perSale price Rs. 5,910.00 -
Vale Dress
Regular price Rs. 5,085.00Regular priceUnit price / perSale price Rs. 5,085.00 -
Eila Dress
Regular price Rs. 8,980.00Regular priceUnit price / perSale price Rs. 8,980.00 -
Echo Dress
Regular price Rs. 6,735.00Regular priceUnit price / perSale price Rs. 6,735.00 -
Solea Dress
Regular price Rs. 8,925.00Regular priceUnit price / perSale price Rs. 8,925.00 -
Eira Dress
Regular price Rs. 7,515.00Regular priceUnit price / perSale price Rs. 7,515.00 -
Sera Dress with Claude Shirt Set
Regular price Rs. 10,179.00Regular priceUnit price / perSale price Rs. 10,179.00 -
Sunflower Dress and Claude Shirt Set
Regular price Rs. 8,900.00Regular priceUnit price / perSale price Rs. 8,900.00 -
Floral Tiered Sundress
Regular price Rs. 7,755.00Regular priceUnit price / perSale price Rs. 7,755.00 -
Secret Rendezvous Dress
Regular price Rs. 5,820.00Regular priceUnit price / perSale price Rs. 5,820.00
Storybook
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A Living Paradox - A little wild, but always gr...
Anoosha GuptaEach thought went through a series of ifs and what’s and how’s and when’s, a symphony of constant contradictions and labyrinths. Together made my life a cacophony of paradoxes.
A Living Paradox - A little wild, but always gr...
Anoosha GuptaEach thought went through a series of ifs and what’s and how’s and when’s, a symphony of constant contradictions and labyrinths. Together made my life a cacophony of paradoxes.
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Why I Started '97-MOTIFS (And Why It Was Never ...
Anoosha GuptaShe didn’t just want a new print. She wanted to be seen. That call changed how we design forever. This isn’t a story about fashion. It’s a story about becoming.
Why I Started '97-MOTIFS (And Why It Was Never ...
Anoosha GuptaShe didn’t just want a new print. She wanted to be seen. That call changed how we design forever. This isn’t a story about fashion. It’s a story about becoming.











